https://www.cassyrowe.com/home daily 1.0 2026-06-12 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/eeb157cc-a00b-4cc8-8018-2de3ce55cd09/Headshot https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/416c112f-16d1-46fd-bb8b-914014523c32/Barista+POS+UX https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/e5497209-b2e0-44aa-b212-7d5d572b267b/BH.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/f932c560-7743-4d46-b20a-b674878a975c/Scoop+Shortlist+-+A+Case+Study.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1597273968965-1SR905LOJO8305HZTYO5/Mobile+Design.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564022336427-OGS7OMSIG37Z3FU8TL4L/Dashboard.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1597300410803-6T294JCWF4E75I0KDTB5/Affinity+Diagrams.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1597274250543-KRT9R9DGQXVSGP97PEG0/Cassys_design+Process.png https://www.cassyrowe.com/user-research daily 0.75 2025-06-10 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564010392152-YJ4GKUWRHDUCN5BQATMO/Affinity+Diagrams.png User Research Affinity diagrams created at AgileMD and Trulia. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564010443285-APMOTILECPXHZN8RRUGC/Task+Models.png User Research Trulia task model (left) and AgileMD task model (right). https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564015991346-7ERZLWE313P2LS77RG6F/trulia_persona.png User Research Personas I created, Trulia and AgileMD. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564017741703-DRVLM3JGM57PDO9OIWC6/Diagrams.png User Research A lifecycle diagram from Trulia and user journey from Scoop. https://www.cassyrowe.com/agilemd daily 0.75 2025-08-08 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564023433680-9UCOFQPN60PRCB7KBWQ9/20140301_Trade-151_0124-copy.jpg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564025828135-WEF6QYPKOCYWXXPITYH2/20140301_Trade-151_0124-copy.jpg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564025840836-3O2E4PPG192O2J53DSFK/agileweb3.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564025928533-YZ7L7KX3F8XP8TI75UAD/agileweb2.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564025588947-B8N83YZYJ363CI4MZU1E/agileweb2.png https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564025943023-BGVGOWW971M7DKHWKLER/agileweb3.png https://www.cassyrowe.com/funnies daily 0.75 2025-09-23 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061558529-FL21BF0AUI8NRH7S3R0Z/cowboy_rob.jpg Photoshop Funnies The first photoshop funny I created. The team thought Rob looked like a cowboy so I added a hat. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061620353-1TBKRZNGCM9VAK7MP3VV/robby_bobby.png Photoshop Funnies Rob had a habit of giving people nicknames, so he got one himself. Robby Bobby. That's when I started focusing my Photoshop Funnies on nicknames. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600062071340-WRRZPS7XJ6ET5JZSMPXP/lois_pastrami.png Photoshop Funnies Louis Pastrami. Louis sent a photo around advertising a lock for sale. He also happened to be obsessed with pastrami sandwiches at the time. The request came in, and I delivered. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061631980-X16H6JYIMYUKP7NF663Z/crandy.png Photoshop Funnies Crandy for Randy. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061641177-ATSR4VC6UQ2C1AAAH47I/scott_cron.png Photoshop Funnies Scott Cron, for doing cron jobs in engineering. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061630826-UBHETGNI6094PDN7BWSN/Scott-Pilgrim.png Photoshop Funnies Also Scott Pilgrim, which involved 2 other teammates as well. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061629709-GEHXHHLBJO06NAU3UC2I/The-Brothers.jpg Photoshop Funnies Scott and Jon, as brothers. This came about after an interview candidate thought they were brothers instead of Jon and Rob. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061631486-IVAWHAP1HI401S2HSWWX/yaaarin.jpg Photoshop Funnies Yarin, as a pirate...because that's how folks' remembered how to pronounce his name. YARRRRRin. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1600061638721-D1UC5WPD22ZS2IBI4HPN/papa_john.png Photoshop Funnies This was created for Jon's first baby shower. https://www.cassyrowe.com/leadership-collaboration daily 0.75 2025-07-26 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Leadership & Collaboration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Leadership & Collaboration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Leadership & Collaboration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847743861-GWVMBPD7Z7WQRQL9IZZ8/Large+JPG-Aro+Ha_0380.jpg Leadership & Collaboration https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607638148090-Y6OFDI575CM3NQV732RJ/Large+JPG-Aro+Ha_0387.jpg Leadership & Collaboration https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/4a6d844b-588b-455d-ad0f-455cceeed403/Rob+Mercer+Headshot https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/9a0770f5-86d8-4711-ac2d-352d6c3ac8b6/Patricia+Yeh https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/4d051833-de7b-428b-9568-ea3ef9c29172/Emily.jpeg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/307eba65-3fea-4b1f-9ef0-6177409585b8/Adam+Gentz.jpg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/a496301e-0242-4dcb-b893-cb7ed03462cc/Clay.jpeg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/4809020a-677b-4e28-bfc9-04bab22b5ee2/Greg.jpeg https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/68e1d1c1-3854-4977-8476-5122f9ae29e9/Adam.jpeg https://www.cassyrowe.com/teaching-talks daily 0.75 2025-06-10 https://www.cassyrowe.com/expertise daily 0.75 2025-08-08 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607638148090-Y6OFDI575CM3NQV732RJ/Large+JPG-Aro+Ha_0387.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847743861-GWVMBPD7Z7WQRQL9IZZ8/Large+JPG-Aro+Ha_0380.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694644871-IC85FNH781UNZSZEGHDR/Aro+Ha_0428.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847743861-GWVMBPD7Z7WQRQL9IZZ8/Large+JPG-Aro+Ha_0380.jpg Expertise https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607638148090-Y6OFDI575CM3NQV732RJ/Large+JPG-Aro+Ha_0387.jpg Expertise https://www.cassyrowe.com/mobile daily 0.75 2025-08-08 https://www.cassyrowe.com/mobile/truliamobile monthly 0.5 2025-08-08 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564099271147-D7YYC45OCQG8E15593M7/Trulia+5.png Mobile Product Design - 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AgileMD https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564120763756-WTKI2LIFVIN8RQDTD89T/agilemd3.jpg Mobile Product Design - AgileMD https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564120764838-2AS9VFGKT4GZIJBSLH73/agilemd2.jpg Mobile Product Design - AgileMD https://www.cassyrowe.com/mobile/proton monthly 0.5 2025-08-08 https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564097154538-P8VTTKZ793PPQ7QNW3LP/proton1.png Mobile Product Design - Photon Before | After https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564097154359-3R8KVU562SR6OD2LUDRA/proton5.png Mobile Product Design - Photon Before | After https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564097153777-EWL9CY1RXCRWV1D4R9V0/proton3.png Mobile Product Design - Photon Before | After https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564097152345-KX82NODRZX4CLVMVTTDC/proton2.png Mobile Product Design - 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Scoop https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564121831723-XE6TVRGOI1QW9U39PQNQ/9.0+Billing+-+Activity.png Mobile Product Design - Scoop https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1597275925073-796U24KBYCRHQUDJH7NG/Aro%252BHa_0010.jpg Mobile Product Design - Scoop - Scoop time picker prototype Challenge: The main experience of Scoop is requesting your carpool. One of the most important steps of that process is picking carpool times, or slots. This particular version of that experience, which changed over five times while I was there, was focused on: allowing folks to pick multiple time slots educating them on the importance and benefit of picking more than just one time slot. Solution: After a user picked a desired time slot, the app automatically showed them a tip to both educate them and encourage them to pick more than one time slot. (The orange slides up.) This prototype was created for user testing and as a communication tool between design and engineering. There were three variations tested. This final one shows the preferred order, speed, duration, and overall experience of the animation proposed. https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564122498383-OGOEU75S7J09G2TBHDCO/scoop_onboardingflow.png Mobile Product Design - Scoop https://images.squarespace-cdn.com/content/v1/5d353a8b39cf550001070c63/1564122891948-A64Q8DZ18DZPZOBX3ZOR/image-asset.png Mobile Product Design - Scoop